100 Planos |
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Oporto, Portugal |
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AMBAR Showroom |
Frankfurt - PaperWorld |
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In a exhibition with hundreds of stands and thousand of products, is fundamental that the showroom capt the attention of the visitors.
Using a sheet of paper as the generating element of the proposal, we created stand conceptual and plastically linked to the displayed products.
A waving body is drawn and appropriates the empty space, organizing it.
This white dynamic plan, creates a slightness sensation, a present absence, in the always chaotic life of a exhibition. |
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