Unit 51 Regents Studios. 8 Andrews Road - LONDON
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Hotel Puerta America
Madrid
Puerta America is a radical design hotel. A different architect has been commissioned to create each floor. Plasma Studio has been commissioned the 4th. Hotels are characterized by linear bands of repetitive units with resulting anonymous corridors that contrast with the hotels’ ambition to treat each guest as an individual. For the level 4 of Puerta America we used this repetitive rhythm of partition walls, service ducts and entrance doors as a sectional framework from which a differentiation of the corridor skin was devised. The perpendicular partition walls were pulled along their axis, while the entrance doors produced resistance. In addition to this radical geometric formation we introduced a colour gradient as an LED light seam that gradually changes. Each section of the corridor has its own character. Its colour is continued into the adjacent room so that guests develop an intuitive sense of their place within the whole floor.