newitalianblood

The entire project is seeking way to emphasize on the Italian lifestyle, starting from art and culture, passing through a typical market day in the Piazza and concluding the day with slow food cuisine accompanied by the loved ones. The three levels are organized in a way to challenge constantly the visitors to explore, experiment and dive into the Italian culture. The underground level with its function and rich historical background allows us to explore without any boundaries the Italia history, whereas the upper two levels enable us to look into detail into the so called ‘La dolce vita’.